Hero MotoCorp reports sales of 484,217 units

Hero MotoCorp Ltd (HMCL) reported sales of 4,84,217 units of two-wheelers in the month of July 2012. HMCL had sold 491,036 units in the corresponding month last year. Anil Dua, Senior Vice-President (Marketing & Sales), Hero MotoCorp Ltd said, “The two-wheeler industry in the country has been experiencing sluggish growth for past few months. We are strengthening our brand and saliency in midst of a challenging environment where a patchy monsoon, rising petrol prices and high interest rates have been affecting retail sales in both rural and urban markets. Our brand and models are salient on the current bilateral cricket series and Olympics. We continue to launch new models, air new campaigns and expand our network as we look forward to the commencement of the festive season with cautious optimism.”